#industry-benchmarks

Browser market share 2026: Chrome, Safari, Edge and Firefox by device, continent and country, from StatCounter and other sourced, dated datasets.

Search engine market share 2026: Google, Bing, Yandex and Baidu by device, continent and country, plus AI chatbot referrals, from sourced, dated data.

Mobile OS market share 2026: iOS vs Android by region, country, OS version, shipments and app spending, with every figure sourced and dated.

Bounce rate benchmarks for 2026: GA4 medians from Littledata and Databox, AI-referral bounce from Contentsquare, device and page-speed data, with definitions.

Form conversion rate benchmarks for 2026: 100+ data points by industry, form length, field count, and traffic source, with B2B and ecommerce splits.

Webinar statistics for 2026 from ON24, Goldcast, Livestorm and others: 2025 attendance rates, live vs on-demand viewing, timing, engagement and CTA conversion.

SMS marketing statistics for 2026: why the 98% open rate is a 2010 figure, plus Klaviyo and Postscript click, order and revenue benchmarks and FCC rules.

App Store Optimization (ASO) statistics for 2026: 100+ data points on keyword ranking, conversion, screenshot impact, and category-level install lift.

Sourced CAC benchmarks for 2026: SaaS CAC ratios and payback, B2B ad spend per customer, ad costs by industry (ecommerce CPA, search CPL) and company filings.

Customer lifetime value (CLV) benchmarks for 2026 by industry, with LTV:CAC ratios, retention curves, and revenue-per-cohort data marketing teams use.

B2B marketing statistics for 2026: 180+ data points on lead generation, content, ABM, sales enablement, and budget allocation across industries.

Sourced SaaS marketing statistics for 2026: CAC payback, NRR and churn, trial conversion, sales and marketing spend, and how B2B buyers use AI search.

Lead generation statistics for 2026: 140+ data points on cost-per-lead, MQL conversion, channel performance, and pipeline benchmarks B2B teams use.

Affiliate marketing statistics for 2026, each sourced: US spend and sales, commission schedules, cookie rules, disclosure enforcement and publisher filings.

Mobile app marketing statistics for 2026 from Adjust, AppsFlyer, Sensor Tower, Apple and Google: install spend, CPI, retention, ATT opt-in and store fees.

Programmatic advertising statistics for 2026 from primary sources: US spend, take rates, supply-chain waste, fraud, CTV results and Google ad tech rulings.

Google Ads benchmarks 2026: median CPC, CTR, conversion rate and cost per lead by industry, plus Google's own cost-per-click trend, all sourced and dated.