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Marketing Articles
Page 9 of 18. Digital marketing guides spanning paid media, social, content, email, and analytics. The campaign playbooks and channel tactics our team runs for clients, with the reasoning behind each one.
Page 9 of 18
The newest Marketing guides and analysis
A playbook for marketing mix modeling in a privacy-first era, comparing MMM, multi-touch attribution, and incrementality testing with open-source tools.
#marketing-mix-modeling#mmm+6 more
2026-05-27
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A repeatable framework for building an ideal customer profile and lead-scoring model, with fit-vs-intent weighting, disqualification rules, and a scorecard.
#icp#lead-scoring+6 more
2026-05-27
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A playbook for recovering abandoned carts with AI-personalized email and SMS: timing windows, dynamic discounts, product picks, and benchmark recovery rates.
#abandoned-cart#cart-recovery+6 more
2026-05-26
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A framework for building and acting on marketing churn-prediction models: behavioral and billing features, model choices, scoring cadence, and risk-tier plays.
#churn-prediction#customer-retention+6 more
2026-05-26
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AI customer support statistics for 2026 from Gartner, Salesforce, Zendesk, Forrester, BLS and Klarna's filing, with vendor claims and forecasts labelled.
#ai-customer-support#customer-service-statistics+6 more
2026-05-25
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50-point operational audit for marketing teams adopting AI agents in H2 2026 — agent inventory, integrations, evals, governance, provenance, attribution.
#agentic-marketing#marketing-stack-audit+6 more
2026-05-25
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AI agents for email marketing in 2026 — Klaviyo Marketing Agent, HubSpot Breeze, Customer.io recipes for segmentation, send-time, copy, and deliverability.
#email-marketing-ai-agents#klaviyo-marketing-agent+8 more
2026-05-24
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Time calls Google's I/O 2026 Search changes "a major change in how people use the internet." What the mainstream analysis gets right — and misses.
#google-io-2026-press-cycle#time-magazine-may-20-headline+8 more
2026-05-23
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Post-Google I/O playbook for marketing operations — replace manual workflows with Gemini Spark, Claude agents, and Copilot Studio automations.
#agent-first-marketing-ops#gemini-spark-ultra-beta+8 more
2026-05-23
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Deep analysis of X's S-1 — $1.8B platform ad revenue down $100M YoY, $365M sub lift, and a $6.4B AI loss covered by Anthropic's $15B compute lease.
#spacex-s1-filing#x-revenue-2025+8 more
2026-05-22
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Channel-by-channel impact matrix from Google I/O 2026 — AI Mode at 1B users, Universal Cart, Gemini Spark, with 30-day actions across SEO, paid, shopping.
#google-io-2026-marketing#ai-mode-1b-mau+8 more
2026-05-22
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X platform statistics for 2026 grounded in the SpaceX S-1 IPO filing — the first SEC-disclosed X and Grok user metrics since 2022. Sourced figures only.
#x-platform#spacex-ipo+8 more
2026-05-21
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SpaceX's S-1 gives advertisers their first audited X audience data since 2022. 550M MAU, CPM benchmarks, and what the numbers mean for ad spend.
#x-platform-ad-data#spacex-s1-advertiser-guide+8 more
2026-05-20
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Which marketing tools to replace with AI agents in H2 2026 — email, social scheduling, analytics, ad optimization. Audit template with ROI math.
#marketing-stack-audit#replace-vs-augment+8 more
2026-05-17
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Q3 2026 forecast for agentic marketing: AI search share, organic-to-AI shifts, paid-media bid dynamics, agent-mediated commerce; 10 channel-shift scenarios.
#agentic-marketing-q3-2026#channel-shifts-forecast+7 more
2026-05-15
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Marketing playbook for agentic AI — content, SEO, social, paid media, lifecycle, brand. Functions, roles, tools, governance, 90-day rollout.
#agentic-ai-marketing#marketing-playbook+7 more
2026-05-14
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AI content team productivity framework — published-per-week, quality score, fact-check pass rate. The 10-KPI panel and benchmark data inside.
#ai-content-productivity#published-per-week+7 more
2026-05-12
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Launch an AI content engine in 90 days — pipeline design, fact-check chain, schema discipline, refresh cadence, amplification. Phased timeline inside.
#ai-content-engine#30-60-90-day-plan+7 more
2026-05-08
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Stage 7 of the agentic AI pipeline — training plan, role definitions, RACI for AI ops, and the templates teams use to make production agents supportable.
#agentic-ai-pipeline#team-enablement+7 more
2026-05-07
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Eight AI content pipeline anti-patterns that destroy quality at scale — stat fabrication, mid-doc factual drift, SEO over-fit, voice collapse.
#ai-content-anti-patterns#content-quality-failure+7 more
2026-05-06
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Posts-per-quarter × topical-authority lift × organic conversion — the worked ROI model for agentic SEO content velocity at agency and in-house scale.
#agentic-seo-roi#content-velocity+7 more
2026-05-04
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Cost per published post across research, drafting, editing, and refresh tiers — calculator with AI-augmentation deltas at four maturity levels.
#content-pipeline-roi#agentic-content+7 more
2026-05-04
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Audit your AI content pipeline end-to-end across 80 points — research, drafting, fact-checking, schema, publication, refresh, and amplification.
#ai-content-pipeline#content-audit+7 more
2026-05-03
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GEO, AEO, RAG, CRAG, MoE, MCP, ICL, CoT, ReAct, RLHF, DPO, ORPO — 250+ AI marketing acronyms decoded with examples and source citations. Definitive reference.
#ai-acronyms#ai-marketing+8 more
2026-04-30
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